On April 4, 2024, the Personal Information Protection Commission (PIPC) of South Korea issued the “Guidelines on Applying the Personal Information Protection Act to Foreign Business Operators” (Guidelines). The Guidelines provide comprehensive guidance on how foreign operators can comply with their obligations under the Personal Information Protection Act (PIPA). The Guidelines are based on the amended PIPA, which was enacted last year. They clarify legal obligations that foreign operators may have overlooked or found difficult…